Meanwhile in my company the leadership just thinks that we have a messaging problem after the new AI stuff we implemented made absolutely no difference in the sales numbers.
I’m surprised they at least know they have a problem. I would think these companies would just say “look how the sales numbers haven’t changed, that means that we were correct in doing the AI thing. Without it, sales would be sinking into the ocean!”
If they are anything like the leadership at my company they have received plenty of information about what AI can do from that IT, but you see they went to this convention in Las Vegas and some self-styled “business guru” told them everything they wanted to hear.
Meanwhile in my company the leadership just thinks that we have a messaging problem after the new AI stuff we implemented made absolutely no difference in the sales numbers.
I’m surprised they at least know they have a problem. I would think these companies would just say “look how the sales numbers haven’t changed, that means that we were correct in doing the AI thing. Without it, sales would be sinking into the ocean!”
I mean you do have a messaging problem. Your leadership has received bad messaging about what “AI” can do!
If they are anything like the leadership at my company they have received plenty of information about what AI can do from that IT, but you see they went to this convention in Las Vegas and some self-styled “business guru” told them everything they wanted to hear.
Advertise more and sell harder. Who cares what kind of trash the customers end up buying, bevcause only profits matter.