Digital advertising is a scam from top to bottom. In fact, it’s several scams stacked on top of each other, wearing a trenchcoat, and some of the foundations of fibs are so effective that oth…

“Digital advertising is a scam from top to bottom. In fact, it’s several scams stacked on top of each other, wearing a trenchcoat, and some of the foundations of fibs are so effective that otherwise reasonable people entirely buy into them.”

  • grizzledgrizzly@sh.itjust.worksEnglish
    0·
    1 year ago

    I certainly hope this person is really in marketing. I would agree that a lot of digital “metrics” are a scam. It’s all in the presentation of said metrics.

    However, this article is comprised of poorly-sourced anecdotes and full of buzzwords and conjecture. The grammar also makes me question the validity of the storyteller.

    I can’t gate-keep “marketing” but buyer beware on this one.

    Edit: hey to all the downvoters - I’d love to know why, specifically, I am wrong?

    • grue@lemmy.mlEnglish
      0·
      1 year ago

      However, this article is comprised of poorly-sourced anecdotes and full of buzzwords and conjecture. The grammar also makes me question the validity of the storyteller.

      Those sound like pretty convincing marketing bona-fides to me!