Building on its strategy of delivering quality branded content to people around the world, The Walt Disney Company (NYSE:DIS) has agreed to acquire Marvel Entertainment, Inc. (NYSE:MVL) in a stock and cash transaction, the companies announced today.
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“We believe that adding Marvel to Disney’s unique portfolio of brands provides significant opportunities for long-term growth and value creation,” Iger said.
“Disney is the perfect home for Marvel’s fantastic library of characters given its proven ability to expand content creation and licensing businesses,” said Ike Perlmutter, Marvel’s Chief Executive Officer. “This is an unparalleled opportunity for Marvel to build upon its vibrant brand and character properties by accessing Disney’s tremendous global organization and infrastructure around the world.”
Under the deal, Disney will acquire ownership of Marvel including its more than 5,000 Marvel characters. Mr. Perlmutter will oversee the Marvel properties, and will work directly with Disney’s global lines of business to build and further integrate Marvel’s properties.
Read more at https://thewaltdisneycompany.com/disney-to-acquire-marvel-entertainment/
I hope Marvel is still focused on making comics and not just adapting them.
Otherwise, I understand how both companies got to the way they are now.
Marvel really wanted to make it big for years and Disney helped them.
They still make plenty comics. Personally I can’t get into them, I’m more into the Image, Dark Horse, Boom!, IDW, and DSTLRY types, and prefer DC even when I’m reading something from the big two, with the only stuff I like from Marvel being Deadpool, but they do pump 'em out in droves.
The Krakoan Age of the X-Men series (for about the last six years) has been utterly fantastic. I have high hopes (perhaps unfounded) for it getting an excellent set of movie adaptations.
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