👉wiki
Pantone 448 C is a colour in the Pantone colour system. Described as a drab dark brown and informally dubbed the “ugliest colour in the world”, it was selected in 2012 as the colour for plain tobacco and cigarette packaging in Australia, after market researchers determined that it was the least attractive colour.
The issue is the society that has shops near schools and the shops that actually accept the money from the children. Not to mention the cigarette companies themselves targeting the these high growth markets for this very reason.
I’m not going to blame some poor parents in the 3rd world for not having the same degree of security and free time to spend with their children as we are privileged to.