Arizona’s lawsuit alleges that RealPage “puts significant pressure on participants to ensure they adopt RealPage’s prices.” Specifically, RealPage employs “pricing advisors” who “meet with landlords to ensure that properties are implementing RealPage’s set rates.” This is described by Arizona as “policing the conspiracy to make sure no one cheats by lowering prices and trying to gain market share.” RealPage training materials, cited in the DC lawsuit, advise that landlords “should be compliant” with the software’s pricing recommendations. The Arizona lawsuit claims that landlords “agree that if they fail to consistently implement RealPage’s set rates, their contract with RealPage will be terminated.” Jeffrey Roper, who created the RealPage algorithm, explained that if “you have idiots undervaluing, it costs the whole system”