cross-posted from: https://lemmit.online/post/5774540

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The original was posted on /r/todayilearned by /u/ICanStopTheRain on 2025-05-07 03:51:37+00:00.

Original Title: TIL that in 1975, after Gillette introduced a two-blade cartridge razor, Saturday Night Live aired a fake commercial for a three-blade razor. Gillette introduced one in 1998. In 2004, a satirical article in The Onion introduced a fictional five-blade razor. A real five-blade razor came out in 2006.

  • southsamurai@sh.itjust.works
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    1 day ago

    Ngl, I’ve always had a suspicion that part of the reason the extra blades happened was the satire.

    Once the idea was introduced, half the marketing was done, and the association with laughter isn’t a bad thing. You let the joke fade, and the idea lingers. You see the product launch, and even if you recall exactly how absurd it was when you saw it on snl or whatever, it’s still a positive memory. The satire commercial acted as a real commercial before the product existed.

    Obviously, there’s an upper limit to it, and I think they’ve hit it as no six blade heads have come out that I know of. But, being real, after 5 blades, all the satires jumped to unrealistic numbers and more extreme silliness. It was like the various comedy writers figured out that the various razor companies would be glad to slap one more on there, and sell it as an entirely new thing that needed a new handle as well. So they said (╯°□°)╯︵ ┻━┻ and went hard.

    There used to be a video of the satire commercials followed by the eventual real ones. I couldn’t find it on YouTube, but I may just suck at searching there, or it could have gotten pulled. I dunno, but I remember the real commercials being way closer to the satire ones than I had thought when it happened.

    • ggtdbz@lemmy.dbzer0.com
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      1 day ago

      But, being real, after 5 blades, all the satires jumped to unrealistic numbers and more extreme silliness. It was like the various comedy writers figured out that the various razor companies would be glad to slap one more on there, and sell it as an entirely new thing that needed a new handle as well. So they said (╯°□°)╯︵ ┻━┻ and went hard.

      Are you telling me the Gillette Facefuckerupper of legend isn’t real?

      (The Wenger Giant was a real novelty product. Yes I hate consumerism yes I hate “collector” culture but it tickles my brain just right to imagine that I’ll be able to snag one someday. They’re really expensive rarities now and serve no practical purpose but they do reveal that stodgy old Swiss executives can still have a sense of humor. Until then, the trusty no-name gas station multi tool is perfectly usable.)

      • southsamurai@sh.itjust.works
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        24 hours ago

        If I was a rich man, I’d hire someone to carry that thing around in their pocket and stay by my side at all times, waiting for when someone asks “anyone have a knife”

    • Maestro@fedia.io
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      1 day ago

      Obviously, there’s an upper limit to it, and I think they’ve hit it as no six blade heads have come out that I know of.

      According to Wikipedia there are 6 and 7 blade razors in South Korea