For reasons I won’t get into, I had a chance to peruse the training program for the sales force of Azure and their strategy actually is telling their potential clients that they already subscribe to Office 365 so they might as well use their cloud too.
Yeah, it does not surprise me. The thing that does is how common the approach seems to be in big established tech companies. I mean, it generally never works out (look at IBM, Intel, Sun, and to some degree Apple).
For reasons I won’t get into, I had a chance to peruse the training program for the sales force of Azure and their strategy actually is telling their potential clients that they already subscribe to Office 365 so they might as well use their cloud too.
Yeah, it does not surprise me. The thing that does is how common the approach seems to be in big established tech companies. I mean, it generally never works out (look at IBM, Intel, Sun, and to some degree Apple).