Max will launch a 24/7 CNN stream for all subscribers next month
www.theverge.com
All Max subscribers will now have a source for news.
  • AutoTL;DR@lemmings.worldBEnglish
    2·
    1 year ago

    This is the best summary I could come up with:

    Warner Bros. Discovery’s Max service is making a bigger push into news with a new 24/7 CNN stream that’s scheduled to debut on September 27th.

    It’s called CNN Max, and in a press release this morning, the company said the new service will “be part of an open beta for news that will enable experimentation with product features, content offerings, and original storytelling, all with the input and feedback from the Max community.”

    “We’re excited to engage our Max community in this initial beta stage to help us learn and develop what appeals most to our customers in this new genre,” JB Perrette, Warner Bros. Discovery’s CEO and president of global streaming and games, said in today’s press release.

    Streaming platforms including those from Google, Roku, and Amazon have sought to complement their entertainment library with news programming to keep customers engaged and regularly coming back.

    Max says there are over 900 episodes of current and legacy programming, with plenty of less newsy shows like Anthony Bourdain: Parts Unknown and Stanley Tucci: Searching for Italy.

    “We have the broadest and highest quality entertainment offering, and now will include world-leading news as a meaningful addition for all Max subscribers, at no extra charge,” Perrette said.

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